YOUR CLINIC'S EXTRA PAIR OF HANDS
Your clinic is busy. Your enquiries shouldn't have to wait.
Meet Mardee, your AI clinic assistant. She answers questions, captures enquiries and helps patients take the next step, even when your team is busy or your doors are closed.
Built for Australian clinics. Works alongside your existing systems.
Don't take our word for it, chat with Mardee.
Ask her how she helps a busy reception team, or what happens when someone asks a question she can't answer.
WHAT'S ACTUALLY HAPPENING INSIDE YOUR CLINIC RIGHT NOW
01
It's 10.30am. Reception is flat out.
The phone's ringing. Two patients are waiting to check in. Someone's asking about an appointment, and another enquiry has just arrived through your website.
Your team can't do everything at once. Something has to wait.
02
It's 8.45pm. Someone is researching your clinic.
They're interested in a service, but have a few questions before taking the next step.
Your doors are closed. By tomorrow morning, they may have contacted another clinic.
03
It's Friday afternoon. Everyone wants to finish on time.
But there are still enquiries to follow up, social posts to prepare and marketing tasks that didn't get done during the week. Someone stays back, or those jobs roll into Monday. Again.
MEET YOUR EXTRA PAIR OF HANDS
Imagine coming into your clinic tomorrow morning...
Overnight enquiries have already received a response.
Patients have been able to ask questions about your services, even while your doors were closed.
New enquiries are waiting for your team to review and follow up.
And your receptionist can focus on the patients standing in front of them, instead of juggling every phone call, message and question.
Same team. Less repetitive work. More time for the things that matter
WHY RESPONSE TIME MATTERS
Nearly 7×
More likely to qualify an enquiry.
Businesses attempting to contact online leads within an hour were nearly seven times as likely to qualify them as those waiting longer.
Source: The Short Life of Online Sales Leads, Harvard Business Review, 2011.
Your next patient might be researching clinics right now.
Mardee helps you respond to enquiries when your team can't.
WHAT MARDEE DOES
One assistant. More enquiries handled. Less on your team's plate.
Mardee is a purpose-built marketing platform for Australian aesthetic and dental clinics. She brings every enquiry into a single inbox, keeps your social media going with a pre-built library of compliant posts, and quietly builds your Google reputation one review at a time.
She does this around the clock, within the guardrails of AHPRA and TGA compliance, because she was built specifically for clinics like yours, by people who have worked in this space since 2016.
MEET MARDEE
What does a week with Mardee actually look like?
Monday morning. Your receptionist is already busy.
Patients are arriving, phones are ringing and someone has a question about a service.
In a smaller dental clinic, your receptionist might also be your practice manager and dental assistant. When they're helping a patient in the chair, who's answering the phone?
Another caller reaches your answering machine, then hangs up without leaving a message.
But what if that caller could speak to Mardee instead?
When you divert calls to Mardee, she can answer common questions, collect enquiry details and help your team know who needs a call back.
Use her during busy periods, after hours, or whenever your clinic needs an extra pair of hands.
Your team stays focused on patients. Your callers get a response.
Tuesday afternoon. Your social media needs attention.
You know you should be posting consistently, but there's never enough time.
Cleo helps you create content for your clinic, while your scheduling tools help you plan ahead.
Less time staring at a blank screen. More time running your business.
Wednesday. You're second-guessing a caption.
Can you say that? Does it create a problem under AHPRA or TGA advertising requirements?
Katy helps review your marketing content and identify potential compliance concerns before you publish.
You stay in control of the final decision.
Friday afternoon. The team is ready to go home.
There's no need to leave routine website questions unanswered just because reception has closed.
Mardee can continue responding to enquiries and collecting details for your team to follow up.
Your clinic keeps moving, even when your team isn't working.
Don't just read about Mardee. Put her to work.
She's live right here. Ask her how she'd help your clinic handle enquiries, support reception or respond when your doors are closed.
Not sure what to ask?
Try: "My reception team is flat out. How could you help?"
UNIFIED INBOX
Every conversation. One place. Less chasing.
Instagram DMs. Facebook messages. Website enquiries. They all need attention, but your team shouldn't have to jump between platforms to keep up.
Mardee brings your connected conversations into one inbox, making it easier to see who's contacted your clinic, what they've asked and who needs a response.
While Mardee handles routine enquiries, your team can concentrate on the conversations that need a personal touch.
Instagram DMs and connected social conversations
Facebook Messenger and page conversations
Website enquiries through live chat and voice
One place to review conversations and follow up
Less time switching between platforms
Fewer scattered conversations. A clearer picture of who needs your attention.
CONTENT THAT KNOWS YOUR CLINIC
Your social media content, without the blank-screen struggle.
It's Tuesday afternoon. You've got patients to see, staff to manage and a business to run. But your clinic needs another social media post.
What do you write? What can you say? And how do you make sure it sounds like your clinic, not every other clinic on Instagram?
Meet Cleo, your AI social media sidekick.
Cleo learns about your clinic, services and brand voice, then helps create tailored content ideas and captions with AHPRA and TGA advertising requirements in mind.
She starts with three simple questions, then researches your website to build a profile that guides the content she creates.
Less time wondering what to post. Ask Cleo for content ideas, captions and fresh angles.
Content that sounds like your clinic. Not the same generic posts appearing on every other clinic's feed.
Compliance-aware from the start. Cleo considers relevant advertising restrictions while helping you write. Your team reviews content before publishing.
Spend less time creating content. Spend more time running your clinic.
SOCIAL MEDIA SCHEDULING
Create it today. Schedule it for next week. Get back to your patients.
You've finally found time to create a few social media posts. But remembering to publish them throughout the week is another job on an already crowded list.
With Mardee's social planner, you can prepare and schedule your approved content ahead of time. Connect your social accounts, choose when your posts should go live and see what's coming up in your content calendar.
No more remembering to stop what you're doing at 2pm because you meant to publish something.
Plan ahead. Prepare and schedule multiple posts when it suits you.
See what's coming. Keep track of your scheduled content in one calendar.
Keep your team in control. Review and approve your content before scheduling it.
Your marketing keeps moving, even when you're busy looking after patients.
Watch Katy review a real marketing example. Click to expand.
BUILT-IN COMPLIANCE
Not sure you can say that? Ask Katy.
You've written a caption, planned a promotion or prepared an advertisement.
But is it compliant with Australian healthcare advertising requirements?
Meet Katy, your AI compliance sidekick.
Katy reviews your marketing content against relevant AHPRA and TGA advertising guidelines, helping you identify potential problems before you publish.
She explains what may be an issue, why it matters and how you could communicate your message differently.
Spot potential problems. Identify risky wording, claims and promotional content.
Understand the rules. Get practical explanations of relevant advertising requirements.
Understand the rules. Get practical explanations of relevant advertising requirements.
Market with more confidence, not more fear.
Your clinic remains responsible for reviewing and approving its advertising.
REPUTATION MANAGEMENT
Your team is busy. Your Google reviews shouldn't be forgotten.
A patient has just had a great experience at your clinic.
But reception is answering calls, checking in the next patient and juggling a dozen other things. Nobody remembers to ask for a review.
Mardee helps make review requests part of your everyday process.
Send review requests by SMS or email, making it easy for patients to share their experience on Google.
And when reviews come in, you can monitor and respond from one place.
Make asking easier. Send review requests through automated follow-up workflows.
Build your Google presence. Give more patients the opportunity to share their experiences.
Keep track of feedback. Monitor and respond to Google reviews without constantly checking your Business Profile.
Less chasing reviews. More time looking after patients.
What clinics say about working with us
I don’t know what you did but the moment you took over our Facebook account we started getting results.
My average sales have increased by an incredible 208%. I am excited to see where we're going next.
Cate really understands what makes your audience tick and how to engage them.
PUT TO THE TEST
She didn't just pass. She held up.
One practice manager spent an afternoon trying to catch Mardee out. This is what she sent us, unprompted, mid-attempt
BETA PRICING
One assistant. More support for your entire clinic.
From answering enquiries when reception is busy to helping with social media, follow-ups and Google reviews, Mardee takes routine work off your team's plate.
FOUNDING MEMBER RATE.
$297
/month
Locked in for life
Available to our first 20 clinics. After that, the standard subscription is $397/month.
$497
once
We'll help you get Mardee set up for your clinic, so you're not left figuring everything out yourself.
FOUNDING MEMBER RATE.
First 20 clinics only
FOUNDING MEMBER RATE.
$297/month
Locked in for life.
$497 once
Personalised onboarding and setup.
WHAT'S INCLUDED
AI receptionist: Answer incoming calls when diverted to Mardee, plus website chat enquiries.
Unified inbox: Manage connected website and social conversations in one place.
Cleo: Help creating social media ideas and captions tailored to the clinic.
Katy: Review marketing content for potential AHPRA and TGA advertising concerns.
Social media scheduling: Plan and publish content through connected accounts.
Reputation management: Request, monitor and respond to Google reviews.
Onboarding support: Help getting started with the platform.
Try Mardee with a 30-day subscription guarantee
If you're not happy within your first 30 days from go-live, we'll refund your first subscription payment, less any discounts applied. The onboarding fee is non-refundable.
Instant access. No lock-in contracts. Cancel anytime.
Common Questions
Do I need to change my booking system?
No. Mardee handles your marketing. Your booking system, Timely, Nookal, or anything else, stays exactly as it is. The two don't need to speak to each other.
Is this really compliant with AHPRA and TGA?
Mardee was built specifically for Australian aesthetic clinics operating in a heavily regulated space. The post library is designed with compliance in mind, and Katy can check any custom content before it goes live. That said, Katy is a guidance tool, not a legal guarantee. For significant concerns, always check with a compliance professional.
What does the onboarding actually involve?
We do 1 to 3 sessions with you to tailor your Mardee to your business, set up the chat widget on your site, and ensure you're familiar with the platform and your support options. Most clinics are up and running within a week.
Can I cancel anytime?
Yes. No lock-in contracts. We think Mardee will earn her keep every month, but you're not stuck if circumstances change.
Is this only for aesthetic and dental clinics, or can other clinics use it too?
Mardee is designed for aesthetic and dental clinics but can support any Australian medical clinic. Katy and Cleo understand the compliance differences between clinic types and adjust their guidance accordingly.
Who is behind Mardee?
Mardee is brought to you by Sane Social Media, a multi-award-winning Australian digital marketing agency that has specialised in aesthetic and dental clinics since 2016. We built Mardee because we kept seeing the same problems across every clinic we worked with, and we knew exactly what to build to fix them.
Your clinic deserves a Mardee.
Founding member spots are limited. Apply now and lock in your beta rate before it closes.
Brought to you by Sane Social Media, multi-award-winning marketing for Australian aesthetic and dental clinics.
© 2026 Sane Social Media. All rights reserved. Mardee is a product of Sane Social Media Pty Ltd.